Make the First Move
Handshake is a matchmaker between employers and students, but taking a little initiative can go a long way.
Employers have the opportunity to contact up to 100 students directly per recruiting season and download 50 public resumes through Handshake. Making first contact through Handshake is a great way to start a conversation with qualified potential candidates.
Did you know if you encourage your student applicants to favorite you as an employer, they can see when you’re coming to campus, posting new jobs, or attending or hosting events?
Cast Your Net a Little Wider and Catch More Fish
While Handshake allows any student to apply for any job, students can see when they don’t meet your preferred major qualifications, and that may deter some otherwise competitive candidates from applying. Expanding those qualifications may provide you with a greater pool of candidates and improve your overall recruiting experience with Handshake.
UA has more than 200 majors. Use larger major groups rather than selecting specific majors to attract more students to your job postings in Handshake.
Make Your Job Posting as Dynamic as the Job
It is up to you to make your job posting attention-grabbing and engaging. Rather than simply a large block of text, consider including the following in your description.
- Photos that tell stories about the culture and uniqueness of your company
- Links to videos that attest to your company’s overall mission, values and success
- Social media links: Encourage students to follow you on your social media platforms
Your job description is the main hook for students. Including specific skills, responsibilities, minimum and preferred qualifications, and personal or professional growth opportunities in your description will essentially attract more students to apply.